
SAKE HUNDRED
Luxury Sake Brand
Creative direction for the complete renewal of SAKE HUNDRED, a premium sake brand positioned as a luxury product. SAKE HUNDRED aims to redefine the value of Japanese sake on the global stage, emphasizing craftsmanship, tradition, and sophistication to appeal to a high-end market with refined tastes.
Our work included designing the brand identity—such as the logo, label, and packaging—and creating a comprehensive suite of communication tools, including the website and brochures.
Our work included designing the brand identity—such as the logo, label, and packaging—and creating a comprehensive suite of communication tools, including the website and brochures.


















Credit
SAKE HUNDRED
Logo, CI/VI, Product, Package, Graphic, Web, Photography
Year:
2022
Catergory:
Creative Direction, Art Direction, Graphic Design, Product Design, UX/UI Design
Client: Clear inc.
Direction: Shinpei Takagi ( NEWPEACE inc. )
Produce: Yang Qianwei ( NEWPEACE inc. )
Art Direction / Graphic Design / Package Design: Hiroka Hasegawa ( H inc. ) , Kazuhiko Hayakawa ( H inc. )
UX,UI Design : Hiroka Hasegawa ( H inc. )
Copy Writing: Gen Kogusuri ( meet&meet )
Project Management: Tatsuya Narita ( LON inc. )
Photography: Akihiro Yoshida ( 1002 inc. )
Photo Retouch: Mitsutaka Goto
Front-end Development: maboroshi inc.
and others.
Direction: Shinpei Takagi ( NEWPEACE inc. )
Produce: Yang Qianwei ( NEWPEACE inc. )
Art Direction / Graphic Design / Package Design: Hiroka Hasegawa ( H inc. ) , Kazuhiko Hayakawa ( H inc. )
UX,UI Design : Hiroka Hasegawa ( H inc. )
Copy Writing: Gen Kogusuri ( meet&meet )
Project Management: Tatsuya Narita ( LON inc. )
Photography: Akihiro Yoshida ( 1002 inc. )
Photo Retouch: Mitsutaka Goto
Front-end Development: maboroshi inc.
and others.